A relatively permanent change in an organism's behavior due to experience.
By association.
Our minds naturally connect events that occur in sequence.
Classical Conditioning
Operant Conditioning
When we associate behavior with a consequence.
Russian psychologist who studied salivary response in dogs.
Discovered dogs associated food with paired stimuli, leading to salivation without food.
Studied deliberate associations between stimuli.
Before Conditioning:
Unconditioned Stimulus (US): Food → Unconditioned Response (UR): Salivation.
Neutral Stimulus (NS): Tone → No response.
During Conditioning:
NS (Tone) + US (Food) → UR (Salivation).
After Conditioning:
Conditioned Stimulus (CS): Tone → Conditioned Response (CR): Salivation.
Acquisition: Initial stage where NS and US are linked.
Higher-Order Conditioning: Pairing a new stimulus with a previously conditioned stimulus.
Extinction: US no longer follows CS, CR decreases.
Spontaneous Recovery: Reappearance of an extinguished CR after rest.
Stimulus Generalization: Responding similarly to stimuli like the CS.
Stimulus Discrimination: Ability to distinguish between CS and other stimuli.
John B. Watson & Little Albert experiment.
Drug treatment, fear reduction (systematic desensitization, flooding).
Law of Effect: Behaviors followed by favorable consequences are more likely to occur.
Expanded on Thorndike’s work with operant conditioning.
Used operant chambers (Skinner boxes) with rats & pigeons.
Reinforcer: Any event that strengthens behavior.
Primary Reinforcer: Innate (e.g., food or drink).
Positive Reinforcement: Adding a stimulus after behavior to increase it.
Negative Reinforcement: Removing an aversive stimulus to increase behavior.
Note: Negative reinforcement is not punishment.
Guiding behavior toward desired target through successive approximations.
A stimulus that signals reinforcement availability (e.g., stop sign).
Immediate: Instantly follows behavior (e.g., food pellet).
Delayed: Follows after time delay (e.g., paycheck, grades).
Continuous Reinforcement: Every correct response is reinforced.
Partial (Intermittent) Reinforcement: Response is sometimes reinforced.
Fixed-Interval: After specific time (e.g., weekly paycheck).
Variable-Interval: Unpredictable time intervals.
Fixed-Ratio: After specific number of responses.
Variable-Ratio: Unpredictable number of responses (e.g., slot machine).
Decreases behavior.
Unwanted fears.
Conveys no information.
Justifies pain to others.
Aggression.
Replacement behaviors.
Acknowledged thought processes & biology, but critics say he discounted them.
Schools: Teaching machines, programmed learning.
Sports: Improve performance.
Workplace: Increase productivity.
Parenting: Foster good behavior.
Respondent Behavior: Automatic response to stimuli (Classical).
Operant Behavior: Behavior shaped by consequences (Operant).
Garcia: Conditioning can occur even if CS and US are hours apart.
Taste Aversion: Association of food with illness (nausea, vomiting).
Rescorla & Wagner: Animals learn predictability of stimuli.
Associations influence attitudes.
Learning that is not immediately evident.
Edward Tolman: Rats form cognitive maps in mazes.
Sudden realization of problem solution.
Intrinsic: Doing something for its own sake.
Extrinsic: Doing something for rewards or to avoid punishment.
Problem-Focused Coping: Directly addressing the stressor.
Emotion-Focused Coping: Avoiding the stressor, focusing on emotional needs.
Passive resignation after repeated unavoidable negative events.
Martin Seligman: Dog experiments.
Internal: You control your fate.
External: Fate controlled by external forces.
Ability to delay gratification for long-term rewards.
Bobo Doll (1961): Children imitate adults' behavior, especially when rewarded or punished.
Antisocial models → antisocial behavior.
Prosocial models → positive behavior.
Media violence increases aggression (Gentile et al., 2004).
Neurons that fire both during action and observation.
Important for observational learning.